How did you attract/address your audience?

To the attract the audience, numerous popular techniques are used to help entice and interest the viewers.

The idea of a main character being a female teenager was included to attract a teenage audience, mainly the female gender. Also, being a similar age enables the teenage audience associated with our main task, are then able to have an instant connection with the characters.

The props and costume used were further suitable as it portrayed a teenage age group wearing similar clothes that possibly they would wear. The initial untidy physical appearance would be associated with the stereotypical views of a teenager, particularly at college, further perhaps creating a link with the target audience as they may also be a student, living a more free lifestyle.

The title was purposely ironic. With the main character being female, the audience would expect it to be a film from her point of view. However, the opening sequence is in fact portraying how the male antagonist has power over her mind, thereby dominating the title in his mysterious identity only referred to as 'him'. This cryptic element was used to also attract the audience, making them sceptical as the title does not explain a lot about the film, so hopefully would make them want to watch it to find out. A short, snappy heading would contrast other films making it stand out from others. The film 'Brick' also had a similar effect, as the title does not portray a clue about what the film is ultimately about.

To further attract the audience, the music was kept very basic to make the action on scene appear more dominant. Although classical music is not very popular with teenagers, often in many successful films it goes unnoticed, when in reality the music is the most crucial part of creating an emotion, particularly a sad one. Therefore, to create sympathy for the character, minor chords are included to instantly portray a gloomy atmosphere, as though the main character is not happy.

Moreover, by using a character which does not physically appear to fit in with society by wearing unfashionable clothes, would also attract an audience. It would immediately portray her as different and standing out from the crowd but the reason is unknown as to whether it was a personal choice, or whether society is the one segregating her.